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Mr Vitamins has been helping Australians choose vitamins, supplements and natural health products since 1992. This page explains how the health content on our site is produced, who stands behind it, and what standard it is held to.

Who writes and reviews our content

Health content on this site is prepared by the Mr Vitamins editorial team and reviewed by qualified practitioners from our own team: naturopaths, nutritionists and herbalists whose names, qualifications and store locations are listed on our practitioners page. Where a page carries a "Reviewed by" line, that named person has read the page's health content and the date shown is when that review last happened.

Our evidence standard

Specific clinical claims link to their primary sources: peer-reviewed research indexed on Cochrane reviews, or Australian government health data such as the Australian Bureau of Statistics health releases. Where evidence is preliminary, such as findings from animal studies, we say so rather than presenting it as settled. Where the evidence is mixed, we say that too.

Compliance

Our content is written to the Therapeutic Goods Advertising Code. Supplements are described in terms of support and maintenance, never treatment, cure or prevention of disease. Nothing on this site is a substitute for personalised advice from your GP, specialist or pharmacist.

What this standard covers, and what it does not yet

This standard applies to the health content we publish: Health Advice articles and our health information pages. It is honest to say it is not yet everywhere. Older articles in the archive are being re-reviewed progressively, and an article only carries a "Reviewed by" line once a practitioner has actually read it. Customer reviews on product pages are customers' own words, not editorial content, and product labels remain the authoritative source for directions and warnings.

Talk to a real person

Any customer can book a free 10-minute online consultation with our qualified team by phone or chat, and if something on this site is unclear or you believe something is wrong, contact us on 02 9411 1433 and we will review it.